The First Step To Success In Your Business
Remember that you are worth it.
I was cheap. Like cheap cheap. Like google "how to download Adobe products for free," cheap (which I don't recommend, you end up with broken links and a possible virus on your computer.) I tried everything in my will to do things that would benefit my business without spending money. But when passion took over and stepped in first place, above money, that's when my business started booming.
And if I don't invest in myself then who will?
I don't know when it happened but it did. I became so infatuated with my craft, passion for it was eating at me daily and I was constantly wanting to create. But not having all the right programs to create was hindering me so much. One day I was Instagram chatting with my online friend Lola, who is also an amazing designer, we were just chatting and something inside me switched. She was recommending a program that was a designer must, which I knew, but I was scared. Scared to invest in myself. Scared to drop almost $300 on a program. But little did I know was that this program would help my business take off running.
Little did I know was that the $300 dollars I dropped on this program would be tripled in just 2 months.
Investing in yourself or in your business is scary. There is always that little fear in your mind thinking "what if I fail?" "How else could this $300 be spent?" or any other thought that might creep in your mind to hold you back. Maybe investing in your business doesn't look like $300 dollars maybe it looks like $50. There are always ways that we can invest in our business: taking a class, buying a new camera, going out for coffee and networking with a fellow creative. It doesn't have to be dropping money, that was just my way of investing.
Whether you're a blogger, because yes running a blog is a business, a designer, a coach, a mentor or whatever... take the time to invest in your business. Take the course and learn all you can learn about your craft. Buy that new camera and take the dopest #ootd photos. Hire a mentor to guide you to the money. Not only will investing in your business benefit you by fueling your passion but it could also lead you to endless opportunities:
It could get you that $1000 check, score your dream collaboration, help you score your passionate client, there are endless possibilities waiting for you.
Thinking back on it I wish I would have invested in myself and business sooner. Could I have been making the money I am making now, 5 months ago if I would have invested sooner? Could I be making twice as much as I'm making now if I would have invested sooner? Now that I think about it I find it so silly that I doubted myself so much. That I was the person being hardest on myself.
If you ask me now I will invest in my business in a heartbeat. Today I was sitting on my site pinning post over and over again to Pinterest. Then I remembered Tailwind, which does pinning for you! You just have to upload your drafts and it pins for you over a course of a few days. This made me remember why I stopped using it. Because my free trial ran out (shout out to the old, cheap, Kierra.) I instantly reached for my card and went to Tailwind and subscribed for a month to month upgraded version because I know it will benefit my business.
How do you plan to invest in your business?